Growth Marketing Where Senior Strategists Pitch AND Execute

While your competitors waste money on surveys and focus groups, we analyze the most honest data source available: what people search for and ask AI when no one’s watching.

Request Your 2026 Opportunity Brief

Three Questions You Shouldn't Have to Ask

How do we show up When Someone Asks AI for a recommendation?

Your prospects aren’t just typing into Google anymore. They’re asking ChatGPT or Alexa and Siri for advice.


If your brand isn’t optimized for AI search, voice search, and generative engine optimization, you’re invisible across all these channels.


Most agencies are still figuring out what this even means. You need someone who’s already solving it.

Why does marketing think we're winning while sales thinks we're failing?

Marketing reports hundreds of “qualified” leads.

 

Sales says most of them can’t articulate what problem you solve or if they even have budget.

 

The disconnect isn’t just frustrating—it’s expensive. You need strategy that aligns both teams around the same definition of success, using the language real prospects actually use.

How do I prove marketing ROI when all I have are vanity metrics?

Your agency sends beautiful reports: traffic is up, social engagement is strong, brand awareness is growing.  But when your CEO asks “how much pipeline did we generate?”, you don’t have an answer.


You need a partner who tracks metrics tied to revenue, demonstrates clear marketing ROI, and translates marketing performance into language senior leadership cares about.

These problems aren’t impossible to solve. They just require a different approach.

What We Do

We partner with ambitious B2B brands who are tired of the same story, and for measurable bottom-line growth. 

Growth Strategy + Market Analysis

We uncover high-impact opportunities using SEO and search data to guide your growth roadmap

Data-Driven Brand Positioning

We craft clear, compelling brand narratives that resonate with and address the pain points of your audience, in the voice they’re using.

Content + Channel Strategy

We develop data-driven, human-first content and channel systems that attract, convert, and scale over time.

Omni-Channel Execution + Measurement

We plan, launch and measure campaigns across paid, earned, and owned channels against the metrics that matter most to your business growth.

Our 5-Phased Approach to Long-Term Growth

Marketing shouldn’t be magic. It should make sense. Here’s how we turn insights into impact:

Find the White Space​

Spot untapped search + market opportunities

Sharpen The Story​

Align messaging with how your buyers actually talk and search

Build the Engine​

Data-informed content + channel plans designed to scale

Launch With Precision​

Execute with precision, not excess

Optimize & Scale​

Track, learn, and double down on what works

Tillit Leadership

Most agencies pitch with senior talent, then hand you off to junior staff. This Minneapolis-based team does the opposite.

The strategists you see here pitch the work, build your strategy, and execute your campaigns. No handoffs.

Sarah Sherman

Founder, Growth Marketing Strategist

Nell Gelhaus

Co-Founder, Chief Content + SEO Strategist

Meghan Bowen

Co-Founder, Growth Marketing Strategist

“They’ve completely transformed our digital presence... more than tripled our digital lead growth.

I have a whole new understanding of the power of marketing when it’s done with the right partner.”
Megan Diamond
President + CEO, NPARALLEL + Atomic Props